
The result
Retinol results, without the retinol problem
Most people quit retinol in the first month because of the peeling. Bakuchiol is a clinically studied botanical that supports collagen gene expression and mimics retinol-like renewal, without that trade-off.

Key ingredients
What’s inside
How it works
Where it works on your skin
Each ingredient has its own job. Numbers match the list below.
- Bakuchiol A plant-derived retinol alternative that improves the appearance of fine lines, texture and firmness while staying gentle
- Avocado Oil Rich in fatty acids and Vitamin E, it restores barrier lipids and supports long-term skin resilience
- Vitamin E + F A lipid-soluble antioxidant duo that protects the barrier and locks in moisture overnight

How to use
Your routine
Before you buy
What people ask
Is bakuchiol as effective as retinol?
It is a clinically studied alternative that supports collagen gene expression and mimics retinol-like renewing activity — with a far more comfortable skin experience.
Will my skin purge?
No. That is the point of it. There is no purge, no peeling and no adjustment period, which is why it suits sensitive and retinol-intolerant skin.
Can I use it in the morning?
Yes, unlike traditional retinol. Follow with moisturiser and sunscreen.
Complete your routine
02. Serum
We recommend starting with our serums, followed by creams for optimal results.
03. Cream
Layer products from thinnest to thickest consistency for best absorption.
Compare Richie Serums
| Compare Richie Serums |
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| View | Glow Serum (12% AHA-BHA Exfoliating) (30ml)LE 740.00 | Vegan Retinol Serum (30ml)LE 900.00 | Vitamin C 12% Botox Serum (30ml)LE 845.00 | Night Rejuvenating Face Serum (30ml)LE 740.00 | Hyaluronic Acid 2% Face SerumLE 1,095.00 |
| What It Is | An exfoliating 12% AHA-BHA serum | A plant-powered retinol-alternative serum | A 12% vitamin C brightening serum | An overnight rejuvenating serum | A 2% hyaluronic acid hydrating serum |
| Key Ingredients | Glycolic acid (AHA), salicylic acid (BHA) | Bakuchiol, avocado oil, vitamin E + F | L-ascorbic acid 12%, Rosality, acetyl hexapeptide-8 | Caffeine-lecithin complex, Phytodermina Lifting, soybean sterols | Multi-weight hyaluronic acid, glycerin 5%, provitamin B5, aloe vera |
| Best For | Dull, congested, oily or acne-prone skin | Sensitive and retinol-intolerant skin | Dull skin, uneven tone and dark spots | Tired, dull skin and loss of firmness | All skin types |
| Benefits | Dissolves dullness and decongests pores for smoother, brighter skin | Smooths fine lines and firms, without irritation | Protects, energises and boosts radiance | Works with the skin's night-time repair cycle | Instantly hydrates and visibly plumps |
| How To Use | 2–3 drops on clean skin, avoiding the eye area | 2–3 drops, morning and/or evening, then moisturiser | 3–4 drops in the morning, then moisturiser and SPF | A few drops at night, then moisturiser | A few drops, massage in, then seal with moisturiser |
| Size | 30 ml | 30 ml | 30 ml | 30 ml | — |
| View details | View details | View details | View details | View details |
























